04/28/2015 - News

Total Marketing Middle East to blend Hitachi – Branded oil products in Dubai

Total Marketing Middle East with Hitachi

Total Marketing Middle East signed an agreement with Hitachi Construction Machinery Middle East Corp FZE in February  to manufacture a suite of  Hitachi-branded ‘genuine oil’ products catering to the maintenance requirements of Hitachi’s extensive fleet of construction vehicles and machinery sold across the region, including transmission, engine and hydraulic system maintenance, and greasing.

Total Marketing Middle East estimates that consumption of the portfolio’s engine, gear and hydraulic oils – three important categories of the Hitachi range – will exceed 500,000 liters per annum. This partnership further reinforces Total as a trusted industry partner with a wide and long-standing presence in the region.

Total Marketing Middle East (TMME) is a fully owned subsidiary of Total Group. Established in the United Arab Emirates in 1990 and TMME is now a market leader in the manufacturing and marketing of the entire range of automotive and Industrial lubricants, greases, marine lubricants and specialty products.

Through its offices in Dubai, Abu Dhabi, Total Marketing Qatar LLC based in Qatar and a well established distributor network, the company markets the Total & Elf brand of lubricants in the Middle East and Central Asian regions especially UAE, Oman, Qatar, Kuwait, Bahrain, Yemen, Iran, Iraq, Syria, Afghanistan and all Central Asian countries.

Total Marketing Middle East offers a wide range of products such as engine oils, hydraulic oils, gear oils, marine oils, transmission fluids, turbine oils and specialty oils that are all blended in our state of the art plant in Jebel Ali, Dubai. The plant incorporates the most recent and advanced technology and is acclaimed as one of the best in the region.